Graham Velvet Floor Lamp by TOV Furniture

A floor lamp from TOV Furniture in 4 colors.

The Graham Velvet Floor Lamp is a floor lamp made of iron and velvet, offered in Terracotta, Green, Chocolate Brown and Burgundy. Velvet wraps it in soft, saturated color. It measures 21.8"W x 21.8"D x 61.3"H. At 61.3" its shade sits a little above seated eye level (our guide). Per TOV: requires 1 Type A bulb with an E26 base, not included; UL Certified. Matching lights: we also carry the TOV Graham Natural Jute Floor Lamp, Graham Natural Jute Table Lamp and Graham Velvet Table Lamp.

At a glance

• 61.3" tall: reading height beside a sofa or chair (our guide)
• 1 bulb, E26, max 9W LED, not included (TOV)
• LED-compatible (TOV)
• Push-button switch on the cord (TOV)
• 137.8" cord (TOV)
• UL listed (TOV)
• Matching TOV Graham lights available
• Iron and velvet
• Some assembly required
• Free shipping

Specifications

• Brand: TOV Furniture
• Collection: Graham
• Type: Floor lamp
• Colors: Terracotta, Green, Chocolate Brown, Burgundy
• Look & finish: Iron and velvet
• Materials: Terracotta, Green: Iron, velvet; Chocolate Brown, Burgundy: HIPS, iron, velvet
• Dimensions: 21.8"W x 21.8"D x 61.3"H
• Height: 61.3" tall; the bottom of the shade sits about 49.8" off the floor: a little above seated eye level, the usual position for a reading floor lamp; standing slightly behind the chair, it spreads light over the seat and the page (our guide: shade bottom near seated eye level, about 38–42" off the floor, for reading; most floor lamps run 58–64")
• Shade: 21.8"W x 21.8"D x 11.5"H (TOV shade dimensions)
• Base size: Terracotta, Green: 7.7"W x 7.7"D x 53"H; Chocolate Brown, Burgundy: 7.8"W x 7.8"D x 53"H (TOV base dimensions)
• Placement: Set it beside and slightly behind the sofa arm or chair, so the light falls over your shoulder onto the page; the base is about 7.7" across and the shade about 21.8" across (our guide)
• Bulbs: 1 bulb; shape A (standard); E26 (standard medium base); max 9W LED per bulb; LED-compatible; bulbs not included (TOV)
• Light output: With the brightest bulb TOV allows (9W LED) it gives about 750 lumens (our estimate from standard bulb ratings): enough for reading close by, or a warm ambient glow (our guide: about 450 lumens = a 40W-equivalent bulb, 800 = 60W-equivalent; reading is comfortable at about 450–800 lumens at the lamp)
• Switch: Push-button switch on the cord (TOV)
• Cord: 137.8" (about 11.5 ft), plenty to reach an outlet a few feet away (TOV)
• Safety listing: UL Certified (TOV)
• Matching lights: From the same TOV Graham collection we also carry the Graham Natural Jute Floor Lamp, Graham Natural Jute Table Lamp and Graham Velvet Table Lamp
• Use: Indoor, dry locations only (TOV dry rating: Dry); keep it out of bathrooms, covered porches and other damp spots
• Weight: 14.2 lb
• Assembly: Assembly required
• Package: Ships in 2 boxes: Terracotta, Green: 24"W x 24.5"D x 14.5"H; 10.5"W x 10.5"D x 56.5"H; Chocolate Brown, Burgundy: 24"W x 24"D x 14"H; 10.3"W x 10.3"D x 56"H, 26.8 lb in total
• Country of origin: India
• Item number (MPN): Terracotta: TOV-G18630; Green: TOV-G18631; Chocolate Brown: TOV-G18784; Burgundy: TOV-G18785
• UPC: Terracotta: 793580633934; Green: 793580633941; Chocolate Brown: 793580641267; Burgundy: 793580641274
• Delivery: In stock: ships out in 1–3 days. Pre-order: Chocolate Brown – estimated restock 10/21/2026; Burgundy – estimated restock 11/26/2026

Features

• Luxurious velvet fabric finish
• Requires 1 Type A bulb with an E26 base - Not included
• Max 9 watt LED
• Cord length is 138"
• UL Certified

Matching lights: Graham Natural Jute Floor Lamp, Graham Natural Jute Table Lamp, Graham Velvet Table Lamp

Best for

Best for living rooms, reading corners and bedrooms, beside a sofa, an armchair or a bed. Place it beside and slightly behind the sofa arm or chair, with the bottom of the shade near seated eye level, so the light falls over your shoulder onto the page (our guide).

Who this is not for

• Bathrooms, covered porches and other damp spots: TOV rates it for dry locations only.
• Anyone who needs Chocolate Brown and Burgundy within days: those options are currently on pre-order.

Why we carry it

We've been curating design-led furniture and lighting since 2009, and TOV Furniture earns its place with lighting in handmade materials like papier-mâché, rattan, jute, linen and concrete, with published bulb, cord and switch details so you know exactly what you are getting. We are an authorized TOV seller, and every option listed here carries TOV's own item number and UPC, so you can check exactly what you are buying.

Buy once: durability and care

Built with a UL listing (per TOV). Our advice (TOV publishes only general care for this item): switch it off and unplug it, then let the bulb cool before you clean it; dust the fabric with a lint roller or a vacuum brush attachment and spot-clean gently; wipe metal with a dry microfiber cloth and skip abrasive cleaners.

Frequently asked questions

What are the Graham Velvet Floor Lamp dimensions?

Overall it measures 21.8"W x 21.8"D x 61.3"H. It stands 61.3" high. The shade measures 21.8"W x 21.8"D x 11.5"H and the base Terracotta, Green: 7.7"W x 7.7"D x 53"H; Chocolate Brown, Burgundy: 7.8"W x 7.8"D x 53"H (TOV). The cord is 137.8" long (TOV).

Does the Graham Velvet Floor Lamp need assembly, and how does it arrive?

Some assembly is required (usually fitting the shade to the base and screwing in the bulb); TOV includes instructions. It ships in 2 boxes; the largest box measures 24"W x 24.5"D x 14.5"H.

How do I clean the Graham Velvet Floor Lamp?

Our advice (TOV publishes only general care for this item): switch it off and unplug it, then let the bulb cool before you clean it; dust the fabric with a lint roller or a vacuum brush attachment and spot-clean gently; wipe metal with a dry microfiber cloth and skip abrasive cleaners.

When will my Graham Velvet Floor Lamp ship?

In-stock options ship out in 1–3 days from TOV's US warehouses. Pre-order: Chocolate Brown – estimated restock 10/21/2026; Burgundy – estimated restock 11/26/2026. Pre-ordered options ship after that restock arrives. It travels by ground carrier, and shipping is free: every order over $100 ships free.

Is the Graham Velvet Floor Lamp the right height for reading beside my sofa?

61.3" tall; the bottom of the shade sits about 49.8" off the floor: a little above seated eye level, the usual position for a reading floor lamp; standing slightly behind the chair, it spreads light over the seat and the page (our guide: shade bottom near seated eye level, about 38–42" off the floor, for reading; most floor lamps run 58–64"). Set it beside and slightly behind the seat so the light falls over your shoulder (our guide).

What bulbs does the Graham Velvet Floor Lamp take, and how bright is it?

It takes one A-shape bulb with an E26 base, up to 9W LED (TOV). It is LED-compatible (TOV), and an LED uses a fraction of the power for the same light. Bulbs are not included (TOV), so order a bulb with it. With the brightest bulb TOV allows (9W LED) it gives about 750 lumens (our estimate from standard bulb ratings): enough for reading close by, or a warm ambient glow (our guide: about 450 lumens = a 40W-equivalent bulb, 800 = 60W-equivalent; reading is comfortable at about 450–800 lumens at the lamp). TOV does not list it as dimmable. Never exceed the maximum wattage TOV lists.

Trade & project orders

Designers, stagers, restaurants, hotels and short-term-rental hosts lighting several rooms can contact us about project quantities and our trade program.

Delivery

Free shipping: orders over $100 ship free, and this piece qualifies. In-stock options ship out in 1–3 days from TOV's US warehouses. Pre-order: Chocolate Brown – estimated restock 10/21/2026; Burgundy – estimated restock 11/26/2026. Pre-ordered options ship after that restock arrives. It travels by ground carrier in 2 boxes.

Please note: Because this item is made to order or specially sourced, it is final sale.